About©

Man Reading
Man Reading
Man Reading
Woman On The Grass
Woman On The Grass
Woman On The Grass

Decisions

Adulting: The horrifying sequel to my childhood

I’m Ritish. I design digital products, but that’s not really the point.

What I actually do is take things that feel confusing, heavy, or half-baked and try to make them make sense. Sometimes that’s an app, sometimes it’s a system, sometimes it’s just asking the right questions when everyone else is rushing to ship.

I’ve been doing this long enough to know that good design isn’t about taste or trends. It’s about decisions. What to include. What to leave out. What actually matters to the person on the other side of the screen, however, this is not exactly how I started.

After highschool…I dropped out of computer science early on. It wasn’t my thing, but it wasn’t wasted time either, I learned how to code, how systems work, and how products are actually built. Around the same time, I started working with small businesses, helping them solve real problems with limited resources. That’s when I realized design and products weren’t about making things look pretty; it was about solving problems and creating solutions that actually work.

Journey

I didn’t exactly take the straight road…more like a scenic detour through pizza, code, and chaos.

After that, I began my studies at Vancouver Film School and Vancouver Community College. I paid my own way, working two jobs, a pizza place, a bakery, doing whatever it took to keep moving forward. In between deadlines and long shifts, my college work got noticed: I received a design award, which also earned me a scholarship. That moment quietly confirmed I was heading in the right direction.

Eventually, I joined York & Chapel in Vancouver as a Junior Designer, still juggling work, studies, and life. That experience taught me how to collaborate, think bigger than individual screens, and approach design as a system, not just a visual. Somewhere In the middle I moved from Vancouver to Toronto…working with clients from US and Canada. After gaining experience in the American continent. I moved to Dubai to be closer to family. The change brought a new rhythm to life, a different pace, new challenges, and opportunities to apply everything I’d learned while still staying true to the way I approach design: solving problems, thinking in systems, and making things that actually work.

Outside of work, I’m constantly exploring ideas, whether it’s reading, playing football, hitting the gym, or just trying to solve the next problem in front of me. And yes, I’m a Real Madrid fan through and through.

Approach

01

Discover

I start by understanding your goals, audience, and brand foundation. Through workshops and strategy sessions, we define the challenges and opportunities that shape the project direction.

01

Discover

I start by understanding your goals, audience, and brand foundation. Through workshops and strategy sessions, we define the challenges and opportunities that shape the project direction.

01

Discover

I start by understanding your goals, audience, and brand foundation. Through workshops and strategy sessions, we define the challenges and opportunities that shape the project direction.

02

Define

I translate insights into structure. Wireframes, user flows, and content frameworks set the foundation for a seamless user experience.

02

Define

I translate insights into structure. Wireframes, user flows, and content frameworks set the foundation for a seamless user experience.

02

Define

I translate insights into structure. Wireframes, user flows, and content frameworks set the foundation for a seamless user experience.

03

Design

Here, strategy turns visual. I explore color, typography, and layout to craft a cohesive design system that reflects your identity and connects with your audience.

03

Design

Here, strategy turns visual. I explore color, typography, and layout to craft a cohesive design system that reflects your identity and connects with your audience.

03

Design

Here, strategy turns visual. I explore color, typography, and layout to craft a cohesive design system that reflects your identity and connects with your audience.

04

Build

Using Figma and or Framer, I transform the design into a living product and website, responsive, and optimised for performance.

04

Build

Using Figma and or Framer, I transform the design into a living product and website, responsive, and optimised for performance.

04

Build

Using Figma and or Framer, I transform the design into a living product and website, responsive, and optimised for performance.

05

Refine & Support

After launch, I monitor, refine, and support. I make sure everything runs smoothly and continue improving based on feedback and analytics.

05

Refine & Support

After launch, I monitor, refine, and support. I make sure everything runs smoothly and continue improving based on feedback and analytics.

05

Refine & Support

After launch, I monitor, refine, and support. I make sure everything runs smoothly and continue improving based on feedback and analytics.